Employer Branding

Here’s Why Recruiters Can’t Afford to Overlook Video

Recruiting is a business about attracting attention—and that's why video is key.
Scott Gutz is the chief executive officer of Monster View Article
Scott Gutz
Tue Mar 19th, 2019 | 4 min read

Don’t Underestimate the Power of the Recruiter Experience

Organizations are seeking new ways to make recruiters' jobs more manageable.
Andrew R. McIlvaine is senior editor for talent acquisition at Human Resource Executive®. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. A Penn State graduate, Andy also spent two years in the U.S. Army prior to attending college and attained the rank of sergeant while serving in the Army Reserves. View Article
Andrew R. McIlvaine
Mon Mar 11th, 2019 | 14 min read

This is Why Earlier is Better for Campus Recruiting

Taking a proactive approach to campus recruiting will yield good results.
Terri Herschlag is senior program manager for Marketing EDGE View Article
Terri Herschlag
Wed Mar 6th, 2019 | 4 min read

How ‘Chat’ Can Improve Your Candidate Experience

One regional healthcare system is using “quick chats” to improve the candidate experience.
David Shadovitz is editor of HRE. He is also co-chair of the HR Tech Conference and chair of the Health & Benefits Leadership Conference. He can be reached at [email protected] View Article
David Shadovitz
Mon Mar 4th, 2019 | 2 min read

Banking on Culture for Better Recruitment

The single most important thing that can help a company pick the best candidate is actually found within the organization itself.
Shahid Nizami
Thu Jan 17th, 2019 | 3 min read

Can Recruiting Be More Stressful Than Being Shot At?

Use these three tips to reduce the crushing burdens of recruiting today.
Alyssa Dver is chief confidence officer and co-founder of the American Confidence Institute and the author of six books, including “Kickass Confidence: Own Your Brain. Up Your Game.”  She will lead a session titled “Why Should They Apply? How to Scientifically Give Candidates Confidence” at the upcoming Recruiting Trends & Talent Tech LIVE!, being held Feb. 20 through Feb. 22 at Ceasar Palace in Las Vegas. View Article
Alyssa Dver
Tue Jan 8th, 2019 | 4 min read

The Increasing Importance of Onboarding

Employers are recognizing the value of effective onboarding as unemployment remains low.
Julie Cook Ramirez is a Rockford, Ill.-based journalist and copywriter, covering all aspects of human resources. She can be reached at [email protected] View Article
Julie Cook Ramirez
Mon Dec 17th, 2018 | 4 min read

How to Help Hiring Managers Impress Today’s Candidates

Hiring managers can make or break the candidate experience.
Rebecca Cenni-Leventhal is the CEO and founder of Atrium, a staffing and contingent workforce solutions firm that offers clients a consultative and personalized approach to their talent management needs. Atrium services high-profile startups, mid-sized companies and Fortune 500 companies in nearly all industries. View Article
Rebecca Cenni
Mon Dec 10th, 2018 | 4 min read

Bain & Co. Tops Glassdoor’s List of Best Companies to Work For

The employer-review site has announced the winners of its 2019 list of best places to work.
Andrew R. McIlvaine
Wed Dec 5th, 2018 | 3 min read

Tricks of the Trade: Building an Outstanding Brand

An employer-branding expert explains why in today's market, if you don’t listen, you don't win.
Andrew R. McIlvaine
Fri Nov 30th, 2018 | 6 min read

A Conversation on Culture

The cofounders of Cardigan Communications Group on why culture matters to today's candidates.
Andrew R. McIlvaine
Tue Nov 27th, 2018 | 3 min read

4 Ways to Leverage Your Company’s Greatest Advocates

Your organization's employees are its most effective brand ambassadors.
Lisa Sterling is chief people and culture officer at Ceridian. View Article
Lisa Sterling
Fri Nov 16th, 2018 | 4 min read

New Survey Finds Recruiters Are Getting Creative

Recruiters are adjusting to the tight labor market, a survey finds.
Andrew R. McIlvaine is senior editor for talent acquisition at HRE. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. View Article
Andrew R. McIlvaine
Thu Nov 8th, 2018 | 4 min read

PlayStation Builds its Employer Brand on the Cheap

PlayStation's recruiting team had to build a talent brand almost from scratch.
Andrew R. McIlvaine is senior editor for talent acquisition at Human Resource Executive. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. A Penn State graduate, Andy also spent two years in the U.S. Army prior to attending college and attained the rank of sergeant while serving in the Army Reserves. He can be reached at [email protected] View Article
Andrew R. McIlvaine
Fri Oct 19th, 2018 | 3 min read

Why Recruiters Need to Be Thinking Like Marketers

The way in which job seekers look for opportunities has evolved—and so, too, must recruiters.
Michelle Vielma is vice president for digital at Adtaxi, an omnichannel marketing platform. View Article
Michelle Vielma
Mon Oct 8th, 2018 | 4 min read

Five Ways to Make Your Career Site Attract—Not Deter—Job Applicants

The CEO of an employer-review platform has suggestions for how to entice job applicants.
ndrew R. McIlvaine is senior editor for talent acquisition at Human Resource Executive®. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. A Penn State graduate, Andy also spent two years in the U.S. Army prior to attending college and attained the rank of sergeant while serving in the Army Reserves. He can be reached at [email protected] View Article
Andrew R. McIlvaine
Fri Oct 5th, 2018 | 4 min read

Is Poor Candidate Experience Killing Your Recruiting Effort?

The importance of candidate experience is too costly to overlook.
Danielle Westermann King, staff writer for HRE, received her bachelor’s degree in English from Temple University. She has written and edited articles for various print and online healthcare publications and is now setting her sights on human resources. She can be reached at [email protected] View Article
Danielle Westermann King
Fri Sep 7th, 2018 | 4 min read

The Intricacies of Pay Transparency

Being transparent about pay may help companies better compete in the war for talent.
Andrew R. McIlvaine is senior editor for talent acquisition at Human Resource Executive®. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. A Penn State graduate, Andy also spent two years in the U.S. Army prior to attending college and attained the rank of sergeant while serving in the Army Reserves. He can be reached at [email protected] View Article
Andrew R. McIlvaine
Sat Aug 25th, 2018 | 4 min read

Who Thanks Whom?

In a tight labor market, shouldn't it be hiring managers -- not candidates -- who send thank-you notes?
Ruben Moreno is cofounder of Blue Rock Search, a search firm based in Knoxville, Tenn. He has 20-plus years of experience in HR and search and received his bachelor's degree in labor and industrial relations from Cornell University. View Article
Ruben Moreno
Mon Aug 20th, 2018 | 4 min read

Baking a Recipe for Talent Success

Dawn Foods' CHRO explains how the company is staying competitive in the war for talent.
Andrew R. McIlvaine is senior editor for talent acquisition at HRE. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. View Article
Andrew R. McIlvaine
Tue Aug 7th, 2018 | 4 min read