Recruitment Marketing

Do Facebook Job Ads Encourage Bias?

A federal class-action lawsuit claims that Facebook job ads are enabling discrimination against older job applicants.
Jennifer Colletta is managing editor at HRE. She earned bachelor's and master's degrees in writing from La Salle University in Philadelphia and spent 10 years as a newspaper reporter and editor before joining HRE. View Article
Jennifer Colletta
Tue Jul 10th, 2018 | 3 min read

Recruiters Beware: Treat Candidates Well or Lose Them

If your candidate experience is lousy, you risk losing customers, not just potential new employees.
Neil Griffiths is vice president for global brand, marketing and communications at Korn Ferry Futurestep. View Article
Neil Griffiths
Tue Jul 3rd, 2018 | 4 min read

Do You Know What Your Candidates Want?

Job seekers are placing a priority on good benefits packages.
Andrew R. McIlvaine is senior editor for talent acquisition at HRE. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. View Article
Andrew R. McIlvaine
Tue Jun 26th, 2018 | 3 min read

Moving Talent Acquisition Toward Greatness

Keynoters at the 2017 Recruiting Trends & Talent Tech shared their ideas for improving recruitment.
Web Editor Michael J. O’Brien has been with HRE for more than a decade. He holds a degree in economics from Boston College. View Article
Michael J. O'Brien
Mon Jun 4th, 2018 | 4 min read

A Promising Proposition

Seeking to rebuild its once-mighty empire, Dell has cultivated a compelling employee-value proposition to attract and retain top talent.
Julie Cook Ramirez is a Rockford, Ill.-based journalist and copywriter, covering all aspects of human resources. View Article
Julie Cook Ramirez
Mon Jun 4th, 2018 | 6 min read

Getting Second-Place Candidates to Give Your Company a Second Shot

So-called silver medalist candidates are receiving renewed attention from companies these days.
Rachel Bitte is chief people officer of Jobvite. View Article
Rachel Bitte
Tue May 1st, 2018 | 5 min read

Brand Reboot

HR leaders at companies that struggle to show job candidates that they’re exciting places to work can align rebranding with recruiting to attract talent.
Carol Patton is a contributing editor for HRE who also writes HR articles and columns for business and education magazines. View Article
Carol Patton
Tue Mar 13th, 2018 | 9 min read

Talent Acquisition in the Fourth Industrial Revolution

Do you have the right culture and infrastructure in place to “future-proof” your organization?
Dr. Patti Fletcher is a Leadership Futurist at SAP SuccessFactors and the author of DISRUPTERS: Success Strategies from Women Who Break the Mold. She is a seasoned tech executive, award-winning marketing influencer, board member, angel investor and speaker. She writes for Entrepreneur.com, Inc., Huffington Post, The Guardian and The Digitalist, and has contributed to/been featured on NASDAQ, Bloomberg, Cheddar, DisrupTV, Time Magazine, Forbes, Fortune, Newsweek and The Muse. Patti advises corporate executives and board members from lean start-ups to Fortune 500s such as SAP, IBM, AIG, Intuit and Kaiser Permanente. She is currently Executive-in-Residence at Babson College WINLab and was formerly EIR at the Simmons College Entrepreneurship program. View Article
Patti Fletcher
Tue Mar 6th, 2018 | 5 min read

What Recruiters Can Learn from Sales

By applying modern sales strategies to their craft, recruiters will help their organizations win the talent war.
Ben Slater is vice president of growth at Beamery. View Article
Ben Slater
Tue Feb 20th, 2018 | 4 min read

If Amazon Comes to Town …

Other companies in whichever city is selected by online retailing's 800-lb gorilla for its second headquarters should brace for a talent war.
Andrew R. McIlvaine is senior editor for talent acquisition at HRE. He oversees coverage of talent acquisition and recruiting and also edits the weekly Recruiting Trends Bulletin e-newsletter and its associated website, RecruitingTrends.com. View Article
Andrew R. McIlvaine
Thu Feb 1st, 2018 | 6 min read

Will Gen Z Want to Work for You?

With an estimated 61 million members of Generation Z poised to enter the workforce, here are five keys to becoming that demographic's employer of choice.
Patricia M. Buhler and Nicole Evans
Mon Jan 15th, 2018 | 6 min read

How to Get Reluctant Hiring Managers Focused on Hiring

Thought leader Dr. John Sullivan offers seven powerful approaches for engaging hiring managers.
Dr. John Sullivan is a professor of management at San Francisco State University and a consultant and author on recruitment, talent acquisition and talent management. View Article
Dr. John Sullivan
Mon Nov 20th, 2017 | 4 min read

Why Companies Need to Start Thinking More Like Today’s Candidates

The candidate experience matters more than ever.
Ed Newman is the chief evangelist at Phenom People, a talent-technology firm in Horsham, Pa. View Article
Ed Newman
Tue Jun 20th, 2017 | 4 min read

Is the Key to 2017 Recruiting Success a Happy Marriage?

Industry experts share their hiring trends and predictions for the year.
Nathan Brumby is the vice president and general manager of MightyRecruiter. He has more than 20 years of experience and has held senior global roles in both public and private companies. View Article
Nathan Brumby
Tue Jun 6th, 2017 | 5 min read